DISQUS

d e c i s i o n f a c t o r y: Mobile Retail - Coming to any Store near You

  • Stuart Barker · 10 months ago
    Could the economic downturn blight planned mCommerce efforts? Or, can we expect the more forward looking retailers seeing this as a growth potential and an opportunity to buck the trend?

    Gartner are also working on similar research, though what I've seen, they believe the market for mCommerce is still relatively small.

    In any case, here's hoping this is the year that retailers grab mobile commerce with both hands!
  • Pierre Henri Clouin · 10 months ago
    The current environment will slow down more than one mobile commerce experiments. By the same token, smart retailers like Amazon will leverage technology to grab market share from other retailers.

    The market for mobile commerce might still be relatively small, but the impact of mobile apps and services in the hands of a critical mass of smart phone users will be felt by retailers in the 2009 Holiday season.